It’s sexy to be an entrepreneur these days. It means you can be creative. You’ve got an idea and a vision. Presumably that’s why you’re here. You then take a look at raising money to bring your vision to life.
Raising money from investors (or banks) can be a daunting process. There's a reason the TV show is called "Shark Tank". You may be wondering whether this journey is for you.
I’ve done 8 capital raises in 7 years (my hairdresser is eternally grateful). I’ve met many investors through that process and have watched how they make decisions, both before they invest and how they interact with you afterwards. The answer to this will be as unique as they are, however there are some common threads.
A learning mindset on this journey is essential. The first stage of developing “wisdom” is acknowledging you don’t know everything. I’m a trusted advisor and confidante to my clients (my mind is a vault with a vast array of secrets). I am told I’m genuine, approachable, credible and reliable. I want you to be all of yourself with me, and I will do the same with you.
Where did I develop my own learning mindset? It wasn't through the classic professional journey of a finance professional and accountant. It was through managing a health issue where our level of genuine scientific knowledge is also very early stage. It taught me to question every assumption, to never take no for an answer, and also to trust myself.
My insight, awareness and ability to find the right answer for you is what enables you to succeed above all else. In a predominantly male profession, I have learned to value and develop those traits that make me stand out from the crowd.
Staying in the drivers seat is how you best ensure your vision can come to life in the way you’d want. The way you’ll be proud of & will tell your grandchildren about. It is something I've done in my own life (both personal and professional). Using that experience to enable others to do that is a real pleasure and the reason I do what I do.
Past clients include; Flamingo (ASX: FGO), GeoOp (NZX: GEO),Healthengine, Redback Conferencing, OneSaas, Brandscreen, Pollenizer.
I’m a well recognised mentor for Muru-D, Springboard Enterprises, The Founders Institute & Tech Ready Women and a Finalist in the 2017 Women in Finance Awards.
The kitchen is my happy place - I’m a (budding) amateur chef. No plans for Masterchef in my future anytime soon.......
I also like to read the paper on a Saturday and comment on what's going on in the world - click the "peanut gallery" button below for a selection.
From 1991 to 2010 I followed a very classic career path, culminating in high profile & senior roles in public companies across Australia, the UK and USA, including Sun Microsystems in Silicon Valley & London, ASX-listed Goodman Group, as well as emerging and innovative companies like Hotel Club.
My experience spans several industries including technology, property, tourism and IT infrastructure. My 20 year corporate finance career covered every aspect of the financial discipline, as well as operational roles in sales and operations management.
My career has spanned 3 major economic cycles, including the recession of 1991, the dot-com boom & bust, and the GFC. During that time I've mostly worked with high growth companies who had to adapt to rapidly changing business conditions.
Any SME looking to achieve serious growth needs the vital strategic and financial framework required to create a successful and sustainable business. She believes by working with a dedicated and experienced CFO, an entrepreneurial business has a greater chance at realising their objectives.
Working with passionate entrepreneurs provides an exciting opportunity for a CFO to apply creativity and strategic thinking, while also implementing the financial foundation necessary to create a strong and robust business.
Rachel’s ability to present the complex in ways which are straightforward and accessible is what makes her such an engaging speaker. Don’t be fooled by the accounting exterior, her engaging personality and dry wit will make your event one to remember.
Her extensive life experience in business has created a treasure trove of stories and snippets that can be adapted to your message. For an audience who are innovators, wanting to bring their dreams to life, her real world no nonsense approach to the task of managing the commercial side of the business will